Tuesday, May 29, 2012

Sutro Tower on SF Gate


Great article on our favorite SF landmark. The other one.

http://www.sfgate.com/

Wednesday, May 23, 2012

New Bars

We've got some new version of your favorite Soma Handlebars.

The Clarence and Odin Bars, now in Over sized 31.8.

I've been riding the Clarence on my mountain bike for a couple weeks no and I'm sold. Yes, they do look a little goofy, but that's part of their charm. The extra sweep gives you a super ergonomic hand position and tons of leverage.



The Odin is a more conventional flat bar option, but still boasts a generous amount of sweep to keep your wrists happy on those epic rides.


Our Best selling Soma Oxford bars, now in polished black anodized. Now you can keep your ride murdered out and still run bar end shifters.

Rock Lobster

Paul at Rock Lobster is something of a Veteran. He's one of the relativity few builders who work in both aluminum and steel.







Monday, May 21, 2012

Boxer

Dan Boxer is a relativity new builder, but since he came on the scene a few years ago he has produced one after another beautiful constructor style bikes; many for riders in Seattle where he works.






Friday, May 18, 2012

Boulder

In addition to building the Rene Herse reproduction bikes, Mike Kone also builds bikes under the Boulder Bicycle name. Check out some of his exquisite work.





Tuesday, May 15, 2012

Saga Build


Our friends over at Hawley posted some sweet pic of John's well outfitted Soma Saga from Portland. Check out the full post over at the Hawley blog.

http://www.hawleycompany.net/blog/

Monday, May 14, 2012

Ahearne

Our next stop on the tour of our favorite builders is Portland Oregon where Joseph Ahearne creates ridiculous steel sculptures, also called bikes. I've Joesph has been one of my favorite builders ever since I first saw his bikes back in 2006.







Friday, May 11, 2012

We love these guys!


It's been said that we are in the middle of a Bicycle Renaissance in this country. For the first time in 30 years there is significant interest in custom bicycles outside of racing. The last time there was this kind of innovation was at the advent of mountain biking back in the 70s and 80s. You might think as a one of the larger purveyor of semi-custom bicycles we would have it in for the small custom builders like these guys, but in fact it's quite the opposite. We value the small builders for their artistry and for the inspiration that they give us to produce better and more innovative products. The average Soma customer is more likely to be knowledgeable (aka a geek) about bikes and have a very specific goal in mind when they are building their bikes. Some people might even call them picky, but we're the same way about our own bikes. So here's some inspiration, while you're plotting your next build.

Sycip

Based just north of San Francisco in Santa Rosa, Sycip has been pumping out gorgeous bikes for over 20 years.









Wednesday, May 9, 2012

New Pedal-ly Stuff

One of the perks of working at a big fancy bike company like Soma is you get to be the first to get your hands on exotic bike gear from places like Japan and Colorado. Here are two such specimens for your consideration.


Part one is the fancy new King Cage toe clips. Handmade by the guy who makes the waterbottle cages found on custom bikes everywhere.


Attached to these fine toe clips are the new MKS Urban Platform pedals. Designed to be more sneaker friendly than a track or road pedal, but smoother to get in and out of than a mountain bike pedal.


Triple Sealed bearings feel smooth and keep the gunk out. The long flippy tab should be quite sturdy and won't break off like other designs. Cr-Mo spindles are good and sturdy and will install with a 15mm or a 5mm allen wrench. Get some.

Tuesday, May 8, 2012

Photos of the new "Smoked Stanyan" Built Up

The new color of our lugged road sport frame is Metallic Smoke, a lovely metallic gray that looks stately whether you build it with black tape and black saddle or with the fun mix of white, aqua blue and copper that we built this one with. The Stanyan combines nimble but predictable ride characteristics that are great for fondos and long charity rides. All sizes have a level top tube for that traditional look, but the fork included in threadless 1-1/8". (Current sizes available are 52, 54, and 58's)

Build Highlights:
- 56cm Stanyan frame
- Soma Roundwise Handlebar
- Soma Shotwell Stem
- Shimano 105 Shifters
- Soma Thick & Zesty Bar Tape - Aqua
- Crane Suzu Copper Bell
- IRD Defiant Compact Double Crank
- MKS Sylvan Road Pedal - Copper
- Soma Kyudo Saddle
- Rivendell Jack Brown Blue 700x33 Tires

- Nitto M-18 Front Rack
- Yokozuna Premium Cable Kit - Gray


Click for larger views.
Copper bell and pedals.
Cool checkerboard tread of the Jack Browns.


Nitto M-12 Rack.
Stainless steel polished head tube lugs



Thursday, May 3, 2012

Bread Srsly Delivers The Gluten-Free Goods on a Soma Cargo Bike

Caught this while reading Velo Vogue. San Francisco non-profit bike shop Pedal Revolution has the grooviest Soma Tradesman built up at their shop --- and they sometimes lend it to Bread Srsly, local purveyors of seriously gluten-free bread.
The duo who owns the "bread service" use bikes for their deliveries and for outdoor market days.

Read more at Velo Vogue and Bread Srsly.



Photo: Velo Vogue



They also do sandwiches....mmmm. Photo: Bread Srsly

Tuesday, May 1, 2012

Wide range 10spd cassette

Our good friends over at IRD sent over this prototype Cassette for us to look at. So of course we're going to spill the beans to you guys. Is this a product they should produce?


This is the widest range 10 speed cassette I've ever seen. It's a 13-38. The first 5 cogs are chrome plated Cr-Mo. The 6 and 7 cogs sit on a separate aluminum spider. The 8 and 9 cogs are attached to another spider that is integrated with the 38t cog, which is alloy. This saves some weight and shouldn't affect durability since it won't incur very much wear.




If they make these they will probably retail for around $150.00. They should work with current Sram and Shimano 10 speed MTB drivetrains. They would also work with Shimano STI shifters mated to a 9spd Shimano MTB derailleur. I believe that Sram MTB rear derailleurs mate up fine with the double tap shifters. Could be a real boon for 1-10 drivetrains. Could be good for tandems and heavily loaded touring bikes as well. So what do you think? Should we get some of these?

For those of you who want to know the weight, you know who you are, shame on you. But we forgive you. It weighs in at just under 431 g. Happy now?