2014 Juice Update

2014 Frame News!

Our new B-Side has been getting some circulation online lately, but we wanted to let all the 9er fans out there know we didn't forget about you.

Here's a few shots of the Brownstone Soma Juice for 2014. The geometry is unchanged from the 2013 model, but we're going with a tapered head tube to accommodate some of the newer forks on the market these days (Zero Stack upper assembly and an external cup 40.EC44 bottom assembly). Don't worry though, you can still uses a regular steer tube with the correct headset (Zero Stack).

These should be ready to ship in a couple weeks so if you want one of the first batch get in touch with your local Soma dealer and ask them to reserve one for you.

Soma 2014 Frame News: Version 3.0 of our 27.5"/650B B-Side

Just read Bike Magazine's online interview with Kirk Pacenti. I have to say cheers to Bike for bringing Kirk back into the spotlight at this time when 27.5"/650b tire size is finally being adopted by a slew of bike manufacturers both in the USA and Europe.
There's been a lot of press releases and ads from the big brands: One big brand new to the game offering new extensive research why they feel 650b is the better tire size of the three. Another reiterating they've been producing 650b bikes for years longer than anyone else. But none of these big brands giving much credit to Pacenti,who was truly the first to start pushing the "650b for MTB" concept to the industry.


It is awesome to see an interview that lets him answer the question... "How does it feel after years and years of trying to convince companies of its advantages  to see it finally being widely adopted." We find it really satisfying.

Well we hope you will find some satisfaction (see what we did there) with what we are doing with the next generation B-Side SS/Geared hardtail frame.(Not available until January.) Gone is the classic NORBA/XC racing geometry. The new B-Side is now in "extra fun, trail bike" territory...allowing you to go faster in the rough stuff, but still lithe enough to be flickable and easily maneuverable.

• Revamped geometry to take advantage of the true 27.5 specific forks designed by RockShox and Fox. We are optimizing the B-Side to run 100mm and 120mm travel forks with slack 69/68 degree head angle that has become almost the norm these days. 
• Machined 44mm headtube to increase stiffness and to be compatible with tapered steerer tube suspension fork
• Beefed up the down tube with thicker and longer butts (but not to the all-mountain tank level)
  Tange Prestige heat-treated CrMo of course
• Slightly shorter chainstays
• Equipped with  Tange/IRD stainless steel sliding dropouts which allow you run this as a single speed, traditionally geared, or even with a Rohloff hub.

Brave New B-Side: Now designed for 100mm and 120mm travel forks